Many Types of Design Needed for Effective Visualizations

Abstract

For effective visualizations, there are many types of design to consider. Visualization design focuses on core theory of tasks, data and visual encodings. Workflow design, user interface design and graphic design all contribute to a successful visualizations. All design aspects range from initial design exploration to iterative design refinement. Guidelines can help, but have limitations. Examples illustrate visualization issues arising from missing domain knowledge, facilitating alternative designs, refining labeling, layouts to aid workflow, frankenvis, 3D timeseries, and ineffective design collaboration.